“These are the best 7 AI marketing automation tools in 2023”.

As publicists and marketers, we know how stressful it is sometimes to carry out many tasks such as collecting data, finding the appropiate keywords, and following tendencies to produce our content.

Moreover, marketers are often asked to retain customers for companies that don´t count with the right tools to make retargeting campaigns.

These are common problems lived by many marketers in different industries, but it doesn´t have to be this way, you can leverage the technology at your disposal to automate these tasks, we have gathered the best 7 AI marketing automation platforms here.

Introduction to Marketing Automation

Marketing Automation is the use of new technologies to automate different tasks related to creating, promoting, and positioning content relevant to the company or brand.

By automating these responsibilities, marketers and companies can increase their productivity and focus on different duties in order to increase the brand´s revenue.

Artificial intelligence, as it is today, is capable to perform repetitive tasks that are time-comsuming sometimes even better than humans who, by delegating repetitive, are able to give better results and work on decision making more than monotonous work.

1- Marketo Engage

Description

Marketo is – on a high level – a marketing platform and a lead generation platform that customers can use to automate data collection.

Using Marketo, marketers will have acces to:

• Advanced marketing automation (powererd with AI)
• Account based marketing (powererd with AI)
• Lead management
• Email marketing
• Multi-touch attribution

Price

Prices for Marketo Engage start for $895/month. However, you need to get in touch directly with the company and they will make a cutomized plan for you.

Also, you can opt for purchasing the complete Adobe Experience Cloud package and receive a disscount on all products.

To get more information you can visit the website on the link below.

2- Hubspot

Description

Hubspot is another AI marketing automation software oriented in automating marketing, sales and services, with this platform customers are able to optimize inbound marketing strategies and organize, track and sale with ease.

Using Marketing Hub marketers are able to:

• Create content such as landing pages and emails without the need of coding.
• Attract traffic with SEO suggestions and website ads.
• Retargeting camaigns with email marketing.

Price

By paying the annual subscription, the price for Marketing Hub plan is $800/monthwhich includes 2.000 marketing contacts and you can opt to pay extra $225/month for additional 5.000 marketing contacts.

If you want more information you can visit the official website here:

3- Semrush

Description

Semrush is a well-known digital marketing platform that helps us to increase our audience and analyze our competitors.

You can make a search using a domain, keyword or URL and obtain information such as:

• SEO
• Content marketing
• Market research
• Advertising
• Social media
• Agency solutions.

Price

Semrush offers 3 different types of plans:

• Pro: $119.95/month
• Guru: $229.95/month
• Business: $449.95/month

Also, you can try a free version for 7 days and get to know the platform.

If you want more information you can visit the official website here:

4- Hootsuite

Description

Talking about AI marketing automation platforms we need to mention Hootsuite. This platform allow you to schedule your companies content for different social media.

With Hootsuite you can also review statistics for your content and keep track of them.

Using this platform, customers are able to

• Publish and schedule
• Engage customers
• Monitor activity.
• Advertise content.
• Analyze results.
• Make integrations.

Price

Hootsuite offers 4 different plans:

• Professional: $99/month – 1 User and 10 social accounts
• Teams: $249/month – 3 Users and 20 social accounts
• Business: $739/month – 5 Users and 35 social accounts
• Enterprise: Custom price depending on your companies needs – Starts at 5 users and 50 social accounts

For the professional and teams accounts you can choose between a free trial for 30 days or a 20% discount

5- Salesforce

Description

Salesforce is one of the most recognized CRM that allows customers to automate every process of sales on all industries.

This platform allows customers to enable clients interactions and data in a centralized system.

The platform uses power data-driven advertising that builds stronger connections. It is ideal for large businesses that need a very customizable solution.

Price

Prices vary depending on the company´s needs. These are the prices for “Marketing Cloud Account Engagement”:

• Growth: $1.250/month, billed annually.
• Plus: $2.500/month, billed annually.
• Advanced: $4.000/month, billed annually.
• Premium: $15.000/month, billed annually.

If you want more information you can visit the official website here:

6- Acquisio

Description

Acquisio is other AI marketing automation platform that allows users to automate marketing tasks such as social media ads, search engine optimization (SEO) and even content creation

By using the platform, customers are capable of automating pay-per-click advertising using artificial intelligence for powerful PPC management.

Acquisio is ideal for small to mid-sized businesses or digital marketing agencies that manage advertising campaigns for clients.

If you want more information you can visit the official website here:

7- InVideo

Description

InVideo is a platform that allows us to automate video-creation process, it has a wide range of templates you can use and easily customize.

It has over 7 million customers around 190 countries, it has the best reviews by websites like Capterra, Trustpilot and G2.

The website has recently announced a new feature to create videos using AI, all we need to do is make an accurate description and the platform will take care of creating the video for us.

InVideo is ideal for small or mid-sized businesses who want to create high quality content and need to optimize their budget.

Price

Invideo has a small business, educators and influencers plan for $30/month, they also have an unlimited plan for 60 dollars/month.

It´s worth noting that if you opt to buy the yearly subscription you will save 50% in any plan you choose. InVideo also has a free version for everyone who wants to try their platform.

If you want more information you can visit the official website here:

Conclusion

In conclusion, there are many platforms you can start using today to leverage AI and new technologies to automate your marketing goals.

The ones listed on this article are just the a starting point, you can find many other AI marketing automation platforms online.

We hope this article was helpfull and gave you an idea of what you can do with AI to improve your work. If you liked this article you may find interesting The Best 10 Online Video Creators in 2023.

Thank you for reading.